The chief thing about money on the web is to leverage as much of the passive sources that you can. You can set up a site nowadays in a matter of hours - the real question, income-wise becomes, "how can I passively profit off of this site."
If you set up a blog on blogger.com, you already have some ready-made options available to you. You can add google adsense to your blog and get paid on a per click basis. For more info, go to http://www.google.com/intl/en/ads/http://www.google.com/intl/en/ads/. You can also sign up for Amazon's associate program and bog down your site or blog with their numerous widgets.
One gentleman, "livingoffdividends.blogspot.com", uses Adsense, Linkworth and Amazon among a list of other passive income web providers.
This is his break-down of revenue generated for a recent month:
Adsense: $339.28
Linkworth: $456.70
TLA: $103.61
Kontera: $62.07
Direct Ads: $330
Prosper Referrals: $175
Amazon: $117.82
Domain Embarking: $60.82
Total Online Income: $1645.30
The key thing, once you get a decent infrastructure set-up, is to spend some money on ads to drive traffic to your site or blog, so I highly recommend checking out Google's AdWords at to get started. Of course, it is always a learning experience so it is best to just jump right in.
Case Study - TrafficMatt.com
What they do: Discuss products they like and provides product information.
Why so special: they carry no inventory but simply focuses on providing helpful information on complex products such as credit card accounts, auto vehicle reports, etc.
Each product's advertiser offers an affiliate program and pay a commision on each product sold through the site.
The great thing about affiliate programs is that the affiliate doesn't have to invest in inventory. Amazon.com offers such a program they call their associate program. The creator of the site generates over $100,000 a year by writing reviews of the products he chooses to focus on, offering online links to purchase them through affiliate ads from Commission Junction and promoting his link-filled sites primarily through pay-per-click advertising.
Another success story: Fark.com posts links to humorous sites and gets paid for advertising. They also charge a $5 a month subscription to for people who want access to the links early.
CafePress.com - want to make your own t-shirt? Go to Cafe Press. Here you can personalize or "logo-ize" your own item from t-shirts to coffee mugs, etc. They offer free online storefronts and completely outsourced manufacturing, fulfillment and cusomter service of logo-branded apparel and promotional items for your business.
Use CafePress to:
1) Launch your own line of clothing or other merchandise.
2) Test out your product line or e-business to see if demand is there.
3) Start a side business that can add additional revenue to your existing website business
or current job.
4) Launch a promotinal clothing or merchandise line to promote an existing real-world business, too!
Niche, online communities also offer up lucrative oportunities. An on-line, niche community is a gathering of members around a particular interest or subject. For example MySpace Music.
How to Profit from an Online Community
1) Id a target group with shared offline interests.
2) Provide them a place to meet and interact online.
3) Offer logo-branded merchandise that they can purchase and wear to show their affiliation.
4) Develop enough exclusive content that you can charge a monthly subscription fee for access to the community.
The Icicle Business Model
Your Interests and Ideas, Customers in the Target Market, In Demand Products, Services or Information, Competitive Advantage, Leverage, = Your Business Model.
Example
If you have an interest in Computers you could narrow it down to a Target Market of Computer Programmers and further narrow that market to Web Developers in C#. Your competitive advantage could be your passion and interest in computer programming. You could then leverage the internet by using online research to quickly find information useful to your target market. You could have a website to detail the information. You could publish a blog to promote the site and generate ad revenue from the site.
Thus, the business model would be Publishing of C# Web Development information to a world-wide audience, paid for by advertising and referral links to vendors.
Google offers free information about the most popular current searches on their site called 'Zeitgeist."
Google AdWords - create your own google search engine ads, select your budget and your keywords that folks would search on and see your ad. You don't pay unless you get clicked and you set your own budget so you will not go over what you want to spend.
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